Real Estate Web Design

Custom Websites vs. Templated Websites

Now that you have decided on a domain name, the next step is to decide whether to buy a templated website or build a custom website.

To make this decision, you need to answer one primary question. That question is how much business do you expect to generate from your website? If you are not scared by technology, understand the basics of the internet and want to maximize your exposure on the internet, then a custom website is the direction you want to go.

If however, you are not comfortable with a computer….don’t think that by building a custom website, you will automatically make millions via your website. Building a custom website is just giving you the best chance to succeed on the internet.

For Example, if you were a Nascar driver, and wanted to win a race, you first have to buy a car. If you buy a car off the car lot, you would have to make a lot of upgrades to the car just to compete. You could also build a car designed just for racing. Choosing the second option gives you a better chance at success, but it does not guarentee you will win the race.

The same exists when deciding to build a custom website. A custom website designed and built by Site Tutor is designed to give you the best chance to succeed online. We design our websites based on what search engines want to find on a website. They want a unique design which is hand coded and SEO’d based on what the search engines recommend.

It is not rocket science, nor is there some secret bullet to success. All the information exists in the open market. The difference is that we have been building search engine friendly websites for over 3 years and are always changing our process. So if this all makes sense to you, then building a custom website is for you.

IF your not up to the task however, buying a templated website is the next best option. In addition, sometimes knowing your limitations will help you succeed in the long run. Before we take on a client, we try to educate our clients on what it will take to succeed online. Even when some clients say they understand that they can’t just buy success online and they need to actively be involved in the online marketing program, they don’t realize the commitment and as such are either disappointed or only partially successful.

For those who decide that a custom website is not for them, there are a number of good user friendly templated real estate website companies. The two companies I would recommend are Homes.com and ALaMode.com. Each one offers a solid overall product and depending on your needs, each one can offer different tools to enhance your business.

There are probably over 50-100 companies offering solutions to website owners, however if you are not going to be buying a custom website which is designed for the search engines, then going with one of the top players above is your best solution.

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